
W Bogota
High-design luxury with a nightlife edge. Dark corridors, jewel-tone rooms, a graffiti wall behind the bar, and DJ sets that run past midnight. Think fashionable business traveler meets weekend party crowd.
Ask the W Insider for a day trip to Guatavita Lagoon or the Salt Cathedral at Zipaquirá — both are under 90 minutes away and rarely crowded on weekdays
Why It Matters
Ranked #5 in South America by Condé Nast Traveler Readers' Choice Awards 2025, and Top 10 by Travel+Leisure. Jairo Restaurant won Colombia's Best Hotel Restaurant at the 2024 World Culinary Awards. The AWAY® Spa is one of the only full-service luxury spas in the Usaquén corridor.
W Bogota is a 168-room luxury tower in the Usaquén neighborhood, built around a bold interpretation of the El Dorado legend. Gold threads through everything here — the lobby glitters under warm lighting, the indoor pool has actual gold flecks refracting through the water, and even the pillows on the signature W beds are embroidered with 'Gold Digger'. The hotel sits in Bogotá's Santa Barbara business district, close to embassies, the Hacienda Santa Barbara mall, and some of the city's best restaurants. It's unmistakably a W: loud, fun, unapologetically theatrical.
Where You'll Stay
8 room types available
The Property
Eat & Drink
4 venues on property
Restaurant
Spa & Wellness
Treatment Menu
On Property
How you'll actually spend your days.
Expert-guided tasting sessions — choose either a craft beer flight exploring local Colombian brews, or a curated coffee tasting through different beans, roasting methods, and brewing techniques from Colombia's renowned coffee regions.
Full Technogym setup on the fourth floor with city skyline views through oversized windows. Cardio machines with individual TVs, strength machines, free weights, and steam rooms shared with the spa. Complimentary water, towels, and apples. Open to guests 24/7 (staffed 5:30 AM–10 PM daily). Monthly memberships available for non-guests.
Yoga and fitness classes offered at the FIT gym and dedicated yoga room. Class schedule varies — contact the hotel directly for current programming.
A heated 9x3m pool in the AWAY Spa area, open daily 6 AM–9 PM. Complimentary for hotel guests. Gold flecks refract through the water — very much in keeping with the El Dorado theme.
A Sony Music partnership that lets you order vinyl records to your room from a curated list of 14 artists, each paired with a custom cocktail. Available in all 168 rooms.
Every Thursday evening at the W Lounge — a showcase of Colombia's emerging music talent. Singer-songwriters, DJs, and genre-bending bands perform live. Signature cocktails and food are available. Open to guests and locals alike.
A Saturday-night dining event at Jairo Restaurant (selected dates). Runs 7 PM–11 PM. Multi-course menu with DJs, mixology, and a party atmosphere. Reservations required at +57 (1) 7467111.
The hotel's concierge service can arrange guided city tours, bike tours, bar-hopping tours, architectural tours, historical walks through La Candelaria, shopping trips with private driver, and day trips to the Guatavita Lagoon or Salt Cathedral of Zipaquirá. Fees vary by service.
Amenities & Practical Info
The details that matter for planning.
Self-service center on the third floor near the W Lounge. Two workstations, printer, fax, high-speed internet, packing/shipping services, and complimentary office supplies.
Over 425 sqm of fully wired meeting and event space. Capacity up to 500 people. Includes the Great Room, multiple Studios, and pre-function areas with bar service.
Free in-room and public area Wi-Fi for Marriott Bonvoy members (free to join at checkout). High-speed internet throughout the property.
Full in-room dining menu available around the clock, including Jairo Restaurant items.
A rooftop garden terrace offering a green escape above the city.
Free overnight valet parking with in/out privileges for in-house guests. Day visitors (spa, restaurant) pay $18/day. Garage has a 2-meter height restriction.
Pets are welcome. Amenities include custom pet bed, food/water bowls, dog-walking service, pet toys and treats, turndown treat, and litter boxes for cats. Max 2 pets per room (18kg limit). Cleaning fee and nightly pet charge apply.
Shared airport shuttle available at $40 one-way. Private car service (sedan/SUV/van/limousine) available 24 hours: $18 airport-to-hotel, $25 hotel-to-airport. Reservation required.
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Rooms, dining, spa, and resort experiences — organized into one trip plan.
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