Milan
Industrial-chic meets fashion-week energy. Bold color palette, rotating art exhibitions, eclectic designer furniture (some made exclusively for the hotel), and a vibe that takes itself seriously without being stiff. Think Milanese glamour with some swagger.
Book Minor DISCOVERY membership (free) before arrival for up to 10% off and Lazy Sunday late checkout until 3pm at no charge on weekends
Why It Matters
The building itself is the story — designed by Matteo Thun on the bones of a General Electric factory in Tortona, the creative district that comes alive during Salone del Mobile and fashion week. The Vertigo rooftop pool is one of the few glass-bottomed pools in the city. Public areas morph into gallery or museum spaces every six months. Past guests in the Penthouse include Brad Pitt, Rihanna, and Zlatan Ibrahimovic.
A former General Electric factory on Via Tortona, converted into one of Milan's most talked-about design hotels. The building was reimagined by architect Matteo Thun, and the result is a color-saturated, art-forward space that sits right in the middle of the city's design and fashion district. 246 rooms, a glass-bottomed rooftop pool, a lounge bar designed by Karim Rashid, and a lobby that reinvents itself as a gallery every six months. The price point is honest for what you get.
Where You'll Stay
8 room types available
nhow Family Connecting Room
Two double rooms connected by a private door — up to four guests with the privacy of separate spaces. The same design language runs through both rooms. Good option for families who don't want to share a single room but want to stay adjacent.
nhow Friends & Family Room
Designed for groups traveling together — extra bed configuration, the same eclectic nhow aesthetic but with family logistics in mind. Children under 12 stay free when sharing parents' room.
nhow Junior Suite
Bright, glamorous, noticeably bigger. Each junior suite has been individually designed and comes with either a Jacuzzi or a design bathtub — depending on the unit. Sitting area, sofa, and a color palette that takes some commitment. Complimentary gym access included.
nhow Premium Room
Step up from the standard and you get more space, more design detail, and a bit more breathing room. Still the same bold color palette and designer furniture DNA, with additional technological touches. Open bathrooms available in some categories.
nhow Quadruple
A single room configured for four — choose between large double beds or wide singles. Bright colors, modern atmosphere. Equipped with Wi-Fi, minibar, coffee machine, and flat-screen TV. Genuinely useful for family groups or friends traveling together who don't need connecting-room privacy.
nhow Room
The entry-level rooms lean into minimalism without being boring. Modular furniture by Matteo Thun that's actually moveable, Artemide lamps from the Choose series, bespoke bathroom amenities, flat-screen TV, minibar, and coffee machine. Colors vary room to room — you might get fuchsia, you might get muted violet. Hardwood floors throughout.
nhow Suite
King-size bed, chromo therapeutic shower, freestanding bathtub, wide open spaces with industrial-chic detailing. The suite reflects the Milanese factory-loft aesthetic at full volume — creative energy in every corner, sitting area, and enough room to actually use it all.
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Penthouse by Matteo Thun
The one room people actually come to see. 280 square metres across two levels, inspired by an American-style loft. The original iron girders and vaulted ceiling from the General Electric factory are kept intact. Upstairs, the panoramic bathtub has a transparent glass bottom that looks down into the living room below — theatrical doesn't begin to cover it. Large windows frame industrial Tortona roofscapes. Has hosted Brad Pitt, Rihanna, and Zlatan Ibrahimovic. Also functions as a venue for photo shoots, small conferences, and exclusive parties.
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Eat & Drink
3 venues on property
Restaurant
Spa & Wellness
Treatment Menu
On Property
How you'll actually spend your days.
A full 360-degree virtual tour of the hotel available at nhow-milano.firstview.us — useful for pre-trip planning or scoping out the penthouse before booking.
Bikes available for guests to explore Milan — the ideal way to navigate the Tortona design district and surrounding Navigli neighborhood.
The hotel's current rotating art exhibition format — the lobby and public spaces transform into gallery or museum-style installations every six months. The hotel actively commissions and hosts contemporary art.
The Guest Relations team is genuinely active here — local tips, city-like-a-local experiences, surprise arrangements for special occasions. Also reachable via WhatsApp (+39 340 338 5079).
Glass-bottomed infinity pool on the panoramic rooftop terrace with solarium, plunge pools, and cocktail bar. The pool glows nhow-orange and is one of the most Instagram-circulated spots in Milan during summer.
Amenities & Practical Info
The details that matter for planning.
16 meeting rooms plus unique event spaces including T35 (with stage and private entrance), The Tunnel (light projection facilities), nhow LOFT (Philips HUE lighting), the Lobby, and the restaurant. Largest room seats 600 theatre-style.
Message the hotel on WhatsApp at +39 340 338 5079 — the team responds quickly.
Round-the-clock gym with premium TechnoGym equipment. Open 24 hours — the hotel cheekily notes 'excuses build zero muscles.'
On-site outdoor parking at €30/day. Limited availability, cannot be reserved in advance. Off-site parking also available nearby.
Dogs and cats welcome up to 25kg. €35 per night per pet, maximum 2 pets per room. Guide dogs stay free. Contact hotel to book pet room.
Seasonal glass-bottomed infinity pool on the rooftop terrace. nhow-orange. Stunning views. Also a cocktail bar and event space.
Holds A Bioscore, ISO 14001, and ISO 50001 certifications for environmental and energy management commitment.
Bikes available for guest use to explore the Tortona district and city.
BUILD YOUR NHOW MILAN PLAN
Rooms, dining, spa, and resort experiences — organized into one trip plan.
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